A young male server in a black suit and tie presents a wooden tray of canapés to two women seated in a bright, modern hotel bar area at The Yarrow Hotel in Broadstairs.

Training & skills

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In the tourism and hospitality sector, your staff and volunteers are your most valuable asset. They are the face of your business and an important part of the visitor experience.

Training your team is vital for great service, getting visitors to come back, and keeping your business trusted.

When your team has great skills and local knowledge, they can deliver fantastic, consistent service. That’s what turns first-time visitors into repeat visitors!

We have some dedicated online training courses for your staff below.

Thanet Visitor Ambassadors

Enhance your Visitors’ experience: Become a certified Thanet Visitor Ambassador

A warm welcome and expert local knowledge are key to increasing visitor satisfaction, bringing back customers, and getting more recommendations. This is why the Thanet Visitor Information Service developed a FREE, fun, and interactive online training programme specifically designed to equip frontline staff and volunteers with the skills to become genuine champions of the area. Certify yourself and your team today to enhance every visitor’s journey and reflect positively on your business.

A staff member at a Visitor Information Centre sits behind a wooden desk, smiling while assisting a woman in a wheelchair. The office features yellow walls and shelves stocked with local cards and brochures.

Accessibility Ambassadors: New Thanet Course for 2026

A new course focusing on Accessibility, Diversity and Inclusion.

Designed to equip Visitor Ambassadors and tourism businesses with the knowledge and confidence to make the Isle of Thanet welcoming and inclusive for everyone – regardless of ability, background, or circumstance.

Looking to study in the area?

East Kent College, Broadstairs

Offers a range of technical, professional and vocation skills alongside higher education.

Nelson College London, Broadstairs Campus

Are an independent college of higher education.

External Training and Webinars

There is a wealth of training and information available to support and develop tourism businesses. Below are some suggestions of trusted sources:

VisitBritain

Tourism South East

National Coastal Tourism Academy

Federation of Small Businesses